How To Open An AdSense Account

So you have looked at the AdSense program, read up on it on forums and realized that with the right website that you can use it to earn a serious long term income, so you go to Google's AdSense website, fill in the application and wait for a few days until you get an email approving your site. But then you hear nothing for days, and days turn in to weeks. So you then email Google asking for an update on your application only to get an email back saying that your application has been turned down. Or you get an email back within days of applying informing you that your application has been unsuccessful.

So where did you go wrong? After all you filled in the application correctly did you not? Or did you? Well if you missed any part of your name and address out, or supplied an incorrect email then that is enough for your application to have failed.

Also did you read the Terms Of Service (TOS) before you applied? No? Well then expect your application to be turned down very fast.

Likewise, did you pay attention to the website quality guidelines that your site needs to comply with? If the answer is no then you will, you guessed it, get turned down.

So many applications fail because people simply do not read the TOS or site quality compliance guidelines before applying so make sure you read them and understand them fully before even thinking about applying if not you will fail.

They are there for a reason and that is to ensure that AdSense ads do not appear on junk or half built sites, simply put advertisers want their ads to appear on good sites and not ones that have poor spammy content on them.

The majority of applications fail for not observing the TOS and the site guidelines, so make sure you read them fully and make sure your site complies and make changes to it if it does not prior to applying to AdSense, making changes later is no good. You need to get it right first time as if not your site is unlikely to ever get approved and you will get repeatedly turned down.

You really do need to get your application right the first time you apply to the program as if not you may struggle to ever get approval of an AdSense account.

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Reasons Why You Need An AdSense Account

Why should you consider getting an AdSense account and why can you use AdSense on just about any website that you can think of?

Well the reason why you should be running it on your website particularly if you have a high traffic site is the additional income stream that it can bring in. It can literally change your business overnight, indeed I know of one company that put it on their website only to find that it brought them in a profit of over $1 Million dollars per year, which was actually $200,000 more than the profit from the goods they were selling on the website.

Impressed? I was, it just shows you how you cannot afford not to look at AdSense as a second stream of income. Even major companies such as Tesco run it on their website. That's right the largest retailer in the UK runs AdSense on their site - Imagine how much they earn from it! Two great examples as to why you should be running it on your site.

However most of us will start off somewhat smaller, and you may think it is not for me, yet it is one of the few advertising programmes that is automatically tailored to any website content.

That is because it is contextual advertising, and when you place the code on your site then the adverts displayed are automatically tailored to the content of your site, no matter what that content is, from a site selling lawnmowers to a site selling knitting needles the ads displayed will always be relevant to your users and that is why it works so well for any website.

The only exceptions to this are websites running gambling, porn, illegal drugs, race, hate, incitement and violence, or sites of that ilk. If you are unsure if your site may fall into these prohibited categories then check the Google AdSense website or email them to be sure before applying.

Now you may think but if I run the ads then will I not lose sales, well the reality of it is no you will not, as at the end of the day if the user is going to click on another website link then they have probably lost interest anyway, so why not make some money from them clicking away?

However applying for the programme, whilst on the face of it is very easy, can prove tricky with many people getting their applications rejected, and once rejected it is almost impossible to re-submit the same site and get approved.

So you need to ensure that you get everything right so that your application is approved first time around.

AdSense, What Is It Really?   What Are the Best CPM Advertising Networks?   Passive Income Part 5: Advertising Reviews   

10 Effective Ways to Protect Your Google AdSense Account

Google AdSense is of one of the highest paying ad networks which enable publishers to serve highly contextual ads on their websites and blogs. Ads being extremely targeted leads to altitudinous CTR (click through rate) and better earnings. As a result immensely large number of publishers has joined the AdSense network.

With so many advantages, few disadvantages come along the way. AdSense has no official support to help their publishers and they are inordinately strict about polices and disables account for any minor violation. Publishers are responsible for all the activity on their site. Any kind of "invalid activity" makes the Bot to raise the red flag and account is disabled. Once the account gets disabled there are very slim chances that you can get it back. It such situation, it becomes inevitable to understand the factors that leads to disabled account and ways how to protect it. So here are the top 10 methods to protect your AdSense account.

Don't click your own ads

Few publishers click their own ads to earn money. Google has a sophisticated mechanism that tracks the clicks. If you get clicks from some specific source or in some typical pattern your account would get disabled. So kindly don't click your own ads.

Use AdBlocker to prevent clicking your own ads by mistake

I have seen many people reporting at AdSense Help forum that they clicked their Ads by mistake. Google understands that we are humans and mistake can happen. But they have very less threshold for clicks due to "mistakes". Use AdBlocker on your computer to prevent yourself from clicking Ads.

Protect your account from your wife, friends and relatives

Relations are the essence of life. We all have so many well wishers who want to see us successful and try to help us in all possible way. They try to "help" us to earn more by clicking on our ads. But they don't know that Google will track this and close the account. More accounts get disabled due to "well wishers" rather than click bombs or click frauds.

Avoid use of social networks to get traffic

Social Networks can help you promote your site very well and gain insane traffic and popularity. But this traffic is inorganic in nature, at least in eyes of Google. When you get excessive traffic from social networks in proportion to the traffic from search engines your account is in trouble. So avoid social networks. If possible remove all the sharing buttons from your site. Traffic from the search engines is healthy and one should try to get traffic from them

Keep check on the words you use

AdSense does not allow publishers to place ads on the website that has content with profanity or swear words. At same time, English being such a dynamic language, few words have multiple shades. For example word "naked" has two meanings. It means "without clothes" and it also means "bare". Google has not given any exhaustive list of words that they consider improper. Further Google bots probably cannot understand the word in context. Bots are incredibly stupid. So they make disable the account is they see a word naked. Let us say I have a site where I try to promote non violence. If I say "Our life is given to us by god. How can one human gun down another?" Bot won't understand the tone of my voice or the context in which word "gun" is used. This can create trouble for your account.

Content should be Family safe

This policy has always been a matter of confusion. Some people interpret this as the disallowing of pornographic content. But I would press hard on the words "family safe". Effectively it means that any content that a person cannot see comfortably with parents and five-year old boy is not fit for AdSense.

Avoid excessive use of Ads

Google always give emphasis on great user experience. A website plastered with Ads provides poor use experience. One should not put ads within the content. Not more than 30% of the space should have ads.

Protect your account from YouTube

Few publishers put ads on their YouTube videos. I agree that YouTube helps us a lot to establish overselves on web, but it fails to provide certain tools that we need to protect our AdSense account. Usually we keep sharing option ON expecting people to share videos to gain more views. But this makes impossible for us to control where our videos appear. If you see AdSense violation reporting page, you would know that they consider the surrounding of the website where videos are appearing. So this can put your account is trouble.

Avoid using third-party widgets and templates for website

I know that all the bloggers do not have technical knowledge about web design. They inevitably have to use third-party tools to get started. But use such tools from reliable sources only. You never know what is the coding done behind that attractive template. This can get your site and AdSense account is real trouble.

Use Google Analytics to monitor your account activity

Monitor your site stats and see the activity. If you find any suspicious activity report it to Google. You may wish to block certain IPs from accessing your site. Remove ads from your site if you find any thing not inline to protect advertiser's interest and your account.

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AdSense Account Ban Problems

The email you never, ever want to receive is one telling you that you have been banned from the Google AdSense program. The reason for this is that often as not the ban is not temporary (Although temporary or even partial bans do exist), but very permanent.

So what, you may think? I will just apply for another account. Well firstly it is the website they ban as well as the account, so even if you get another account, or decide to sell it to someone else, then you nor anyone else can ever run AdSense on it again. You can place new code on the site but the ads simply will not show up.

You may think you are smarter than Google and use a friends AdSense code, but as I say they ban the website from the program and not just you. This means the site is worthless, as you cannot sell it to someone, as they too will never be able to run AdSense on it.

So as you can see the ban is very permanent and should be avoided at all costs.

Secondly in thinking that you can apply for another AdSense account then think again. As part of the Google Terms Of Service (TOS) that you signed up to when you joined the AdSense program, you actually have signed a legally binding agreement that prevents you from re-applying for another account if you are banned from the program.

Many people who are banned fail to realise that in trying to re-apply they are breaking the terms of the legally binding agreement that they signed up to when first applying. So by re-applying you could find yourself being sued, or even taken to court for attempted fraud.

Yet so many people fail to realise this, yet the implications are such that should they choose to do so Google could sue you or you could face criminal charges for attempted fraud, but people still take the risk and often fail as they realise that it is a little hard to get another account without changing your name, address or bank account details all of which cannot easily be changed.

Some people try by using their own name but a friends address, yet still apply with the same email address, or they apply with their partners name, and the same address, all of which Google are wise to and you will find all such accounts get rejected, or banned again very shortly after the account is approved.

The moral of this story is do not get banned.

AdSense, What Is It Really?   What Are the Best CPM Advertising Networks?   Passive Income Part 5: Advertising Reviews